How to Evaluate a Website
WHAT IS A WEBSITE ?
According to Wikipedia “a website is a collection of related web pages, including multimedia content, typically identified with a common domain name, and published on at least one web server. Notable examples are wikipedia.org, google.com, and amazon.com. Today roughly 380 new websites are created every minute across the World.”
According to Marriam-Webmaster a website is “a group of World Wide Web pages usually containing hyperlinks to each other and made available online by an individual, company, educational institution, government, or organization”
According to ” A website, or Web site, is not the same thing as a Web page. Though the two terms are often used interchangeably, they should not be. So what’s the difference? To put it simply, a Web site is a collection of Web pages. For example, Amazon.com is a Web site, but there are millions of Web pages that make up the site. Knowing the difference between these two terms can save you a lot of embarrassment. “
WHAT IS EVALUATION ?
According to Wikipedia “Evaluation is a systematic determination of a subject’s merit, worth and significance, using criteria governed by a set of standards. It can assist an organization, program, project or any other intervention or initiative to assess any aim, realisable concept/proposal, or any alternative, to help in decision-making; or to ascertain the degree of achievement or value in regard to the aim and objectives and results of any such action that has been completed. The primary purpose of evaluation, in addition to gaining insight into prior or existing initiatives, is to enable reflection and assist in the identification of future change.”
According to Marriam-Webmaster Evaluation refers to the “determination of the value, nature, character, or quality of something or someone”
According to Oxford Dictionaries Evaluation refers to the “The making of a judgement about the amount, number, or value of something; assessment.”
FACTORS FOR EVALUATING A WEBSITE [ GENERAL PERSPECTIVE ]
A. DESIGN AND FUNCTIONALITY
B. SPEED AND PERFORMANCE
C. SEARCH ENGINE OPTIMIZATION / SEARCH ENGINE MARKETING
D. WEB SERVICE SECURITY
E. AUTHORITY OF WEB DOCUMENTS
DESIGN AND FUNCTIONALITY
The look and feel of a website is a major factor that needs to be considered holistically, while accepting the fact that first impression last longer. The way your site looks is a determinant as to whethere or not the visitor will spend the next minute on your website. You need to check whether is a recent and modern design, how the buttons responds to hover and click function. The fonts used, is it in line with the concept you wanted for the site ? The color scheme used in the website UI, are those colors in line with the organizations’s color for the project ? are those colors attractive ? The colors used on a website should not make the site look dull or unattractive. Proof reading should also be done at this stage, check for spelling and grammatical errors.
After making sure that you like what you see on your website, you need to test every function and feature of the website thoroughly by clicking anything clickable, make sure that all the navigational links are working, and they link to where they are suppose to be linked to. In the case of ecommerce site, you should try making a purchase, during your purchase try the functions of the store like selecting sizes for your shirt, shipping cost calculation, wish list and product compare function. Login and register a new customer, check the email of the registrant whether he or she received a notification to the effect of the registration. Perform a thorough check on all the functions and features discussed in the project expectables.
SPEED AND PERFORMANCE
Speed of a website refers to how fast or slow the website loads on different devices such as mobile phones, tablets, desktop e.t.c. The speed of your website is another major factor you should consider reviewing when evaluating a website project, if a website takes longer than 3 seconds to load according to Kissmetrics, the website is slow. The detrimental effect of slow website is that it makes you loose prospective and existing customers if you have one already, internet users want to spend the most limited time as possible on a website but maximize the value of time they spent on that website. Another disadvantages is that it waste the bandwidth of the user, website that are slow are usually caused by heavy images and too many http request from the website, and all these takes time to download. A site that loads on time contribute’s postively to the performance of the site, and a site that loads slowly contribute’s negatively to the performance of the website. You check your website speed using the link below :
SEARCH ENGINE OPTIMIZATION / SEARCH ENGINE MARKETING
SEO or SEM is all about you website presence online, how easy it is for your targeted audience to find your business using any internet enabled device. Thousands of keywords are searched on a daily basis through search engines, which makes the internet one of the best ways to sell your products and services rapidly and easily. If a prospective buyer searche’s for your a product online using a keywords or some set of keywords, the search engine will show the relevant result’s to the search query entered by the user, if you had taken into cosideration the SEO / SEM aspect of your website, is either your website shows up on organic search or among the paid listings. This inturns increases leads and boost sales. To evaluate your website on SEO you will need a complete scan of your website that will show you how your website is performing as well as how you to optimize it SEO. You can order a scan of your website to day for as low as NGN 10, 000 today, visit :
WEB SERVICE SECURITY
Website holds valuable information and data which needs to be secured just like you secure you house with doors, money with bank vaults. You will need to make sure that the right SSL Certificate is already installed on your website so that connection made to your website server can be encrypted using lates hashing technologies so that hackers cannot hijack your data from your website. Also attacks on website through injection of viruses, malwares, DNS DoS e.t.c is another aspect you want to make sure your website secured to. I recommend buying the All-in-one managed Security-as-a-Service solution backed by security experts, it comes with the following feature’s :
A. Web Application Firewall (WAF): Filters HTTP/HTTPS request before they arrive at your server.
B. Security Information & Event Management (SIEM): Real-time monitoring, threat detection, forensics & incident management.
C. Higher Search Engine Rankings: Faster page loads and blackhat poisoning prevention boosts SEO.
D. Malware Detection : Continuous monitoring & immediate alerts in the event of an incident.
E. Malware Removal : Finds malware, mitigates it & assists with post-incident autopsy
F. Distributed Denial of Service (DDoS) Protection : Mitigates DDoS attacks & other potential exploits.
G. Content Delivery Network (CDN) : Excellent site performance, better SEO & DDoS protection.
H. Comodo Cyber Security Operations Center (CSOC) : Security experts keep 24/7 watch over your website.
I. Black List Repair : Clears malicious code,removes your site from blacklists.
J. Attack Mitigation : Mitigates HTTP Flood, SSDP, UDP & DNS DoS attacks.
K. Open Web App Security Project (OWASP) Top 10 : Actionable intelligence on mitigating OWASP 10 Threats.
AUTHORITY OF WEB DOCUMENTS
You need to request for the ownership of the website, it is in the stage you will make sure that ownership of the website has been transferred to you, that is in the case where by your data was not used in the procurement of the domain and webspace initially. Request for the Domain Name Service registrant details and cross check whether important informations such full names, electronmic mail address and phone number matche’s with your own. Also cross check the cpanel details and make sure you change the capnel details afterwards.
Thank you for reading, STAY HAPPY STAY FOCUSED.